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Fresh Faces Coming in November

Is it really that time already? Our Board of Directors is about to go through a scheduled transition, with three new members coming on in November. It’s a very exciting group—we’d like you to meet them as they prepare to take their place in our family and in direction of our ongoing work to foster a land ethic of care for the future.  Please help us welcome Marsha, Eduardo, and Steve!

Without further ado: 

Marsha Lindsay is CEO of Lindsay Foresight & Stratagem. A globally recognized analyst, author and thought leader on what’s best for what’s next, her life’s work is research that identifies and forecasts emerging consumer, marketplace and leadership dynamics. With her insights she consults and educates C-Suites, boards and marketers to increase their odds of future viability, competitiveness and profitable growth.

As a child, she grew up with wild things in the woods and fields along the Little Wolf River in Wisconsin.  Alarmed by Rachel Carsen’s forecasts, as a grade schooler she advocated conservation in state-wide speech competitions.  In 1966 she acquired her first copy of A Sand County Almanac and was captivated by the concept of a “land ethic.”  In its early years she served as a trustee of the Wisconsin Nature Conservancy. When called in the late ‘80’s for an idea to brand a major “funding initiative” (coming up for vote in the legislature) to preserve natural areas and wildlife habit in the state she said “It’s all about stewardship, so it should be called that.” It is to this day called the “Stewardship Fund” (the names Knowles and Nelson were added a few years later).

In addition to her research and consulting work, Marsha serves on several fiduciary boards and enjoys adventure travel around the globe. But as her husband, children, beloved springer spaniel and friends will attest, her favorite place on earth is the “old family cabin” (nigh 100 years old and not much different than The Shack), off the grid on a pristine lake and 80 acres in Northern Wisconsin. There she returns for weeks each summer to reunite with wild things. There ‘the Pleiades can be seen climbing high and on still nights, when the campfire is low, she listens to the wolves howl and the vast pulsing harmony; rhythms spanning the seconds and the centuries.’

Eduardo Santana-Castellón was born in Cuba, raised in Puerto Rico, and though a United States Citizen he has been a permanent resident of Mexico since 1985 and where he is a professor at the University of Guadalajara, Jalisco.   Eduardo obtained his BSc (’79) and MSc (’85) degrees in Wildlife Ecology, and PhD (’00) joint degree in Zoology/Wildlife Ecology all from the University of Wisconsin-Madison. For over two decades, he has been adjunct associate professor, visiting professor, honorary scholar and member of the advisory committee of the Nelson Institute, the Department of Forest and Wildlife Ecology and the Global Health Institute at UW-Madison.  He presently participates in various University of Guadalajara projects as General Director of the Museum of Environmental Sciences, Coordinator of the Socio-environmental Film Festival, Coordinator of the City & Nature Literature Award, President of the Advisory Board of the University Botanical Garden, and member of the governing boards of the La Primavera natural protected area. 

Eduardo has played a leading role in creating some 20 new academic and conservation programs or institutions and has worked in defending the rights of Nahuatl and Wixárika indigenous communities in Western Mexico. He designed the Cuba Country Conservation program for the World Wildlife Fund (WWF), and facilitated the first WWF workshop to develop the operational/management plan for the Manu Biosphere Reserve in Peru.

As President of the Manantlán Biodiversity Foundation, Eduardo serves on the governing board of the Ayuquila Watershed Integrated Management Agency and has been a member of the governing boards of the Society for Conservation Biology, Association for Tropical Biology and Conservation and the Cornell Laboratory of Ornithology. 

Eduardo has been “immersed” in Aldo Leopold´s thinking since he was 18 years old when he arrived from Puerto Rico to study in the Department of Wildlife Ecology, at the University of Wisconsin-Madison and was advised by and studied with Leopold’s students Joe Hickey and Robert McCabe.

In Mexico Eduardo has been one of the main promoters of Leopold´s legacy. During more than three decades, he has been presenting Leopold´s ideas in his publications and to his undergraduate and graduate students in wildlife ecology, natural resource management and urban sustainability courses at the University of Guadalajara (Jalisco). His 1993 cooperation project between UW-Madison and UdeG produced in 1996 the first Spanish translation of Sand County Almanac (Editorial Gernika). More recently, he has organized international events at the Guadalajara International Film Festival that analyze Leopold´s impacts in the Mexico, and has incorporated Leopold´s concepts in the design of the novel Museum of Environmental Sciences in Guadalajara.

Steve Stricker is a native of Wisconsin with a passion for conservation but who currently spends most of his time at this point outdoors on a golf course.  A professional golfer since 1990, Steve owns 12 victories on the PGA Tour and seven victories – including three major championships –in his four years playing on the PGA TOUR Champions.

Steve notched his first two PGA TOUR victories in 1996 and finished fourth on the PGA TOUR money list that year. However, in 2004, Steve lost his tour card.  In 2006, relying on sponsor exemptions he managed seven top-ten finishes and was voted the tour’s Comeback Player of the Year. His strong play continued in 2007, earning a spot on the President’s Cup team that year – and earning Comeback Player of the Year for the second straight year!

Steve reached a career high world-ranking of No. 2, and spent more than 250 weeks in the top 10 of the Official World Golf Rankings. He has played on four President’s Cup teams and three Ryder Cup teams. He was captain of the winning U.S. President’s Cup team in 2017 and is captain of the 2020-21 U.S. Ryder Cup team.

Throughout his career, Steve has remained dedicated to his family, with his wife Nicki serving as caddy at the beginning of his PGA TOUR career and continuing that role on the PGA TOUR Champions. In 2013, he reduced his playing schedule to spend more time with his family. His daughter Bobbi is a graduate of the University of Wisconsin-Madison and played on the UW Women’s Golf Team. Daughter Izzi is a sophomore at Waunakee High School and plays on the girls’ golf team.

In 2012, Steve earned the PGA TOUR’s prestigious Payne Stewart Award, recognizing his commitment and contribution to local communities. In 2013, Steve in collaboration with American Family Insurance formed the Steve Stricker American Family Insurance Foundation. In 2016, Steve again partnered with American Family to launch the American Family Insurance Championship, a PGA TOUR Champions event. The foundation supports charities, educational initiatives and organizations aimed at building strong families and healthy kids, empowering them to chase and achieve their dreams.

The Stricker family has realized one of its own dreams by purchasing land in Wisconsin where they are implementing their own land ethic.